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Want to be a Big Country ambassador?

Are you passionate about off-road adventures, rugged gear, and living life beyond the pavement? Big Country 4×4 is looking for authentic outdoor explorers, overlanders, and 4×4 enthusiasts to join our ambassador crew.

If you’re always chasing the next trail, building your rig, and sharing real-world adventures with a like-minded community — we want you on our team. Think you’ve got what it takes? Read through the requirements below and fill in the contact form to apply.

Toyota Prado with Big Country 4x4 gear in the Botswana desert at sunset.

Social media requirements

Platform presence

To be considered, you must be active on at least two major social platforms, including:

  • Instagram

  • YouTube

  • Facebook

Your social media profiles must be public — at least during the campaign period — to ensure visibility and reach.

Followers

Minimum audience size:

    • 2,000 followers on Instagram or Facebook

    • 500+ subscribers on YouTube

Note: We value genuine engagement over sheer numbers — micro-influencers with strong communities are welcome to apply.

Engagement

We’re looking for creators who post consistently and connect meaningfully with their audience:

  • Minimum of 2–3 relevant posts per month

  • Topics include: off-roading, travel, vehicles, outdoor gear, or lifestyle

  • Active audience that comments, likes, and shares

Content style

Your content should reflect a passion for the outdoors and real-world adventures:

  • High-quality photos and/or videos

  • Authentic storytelling (not overly promotional)

  • Ability to showcase our products in action, in outdoor environments

Brand alignment

We’re all about rugged reliability, adventure-ready gear, and exploring off the beaten path. You’ll be a great fit if your tone, values, and content style align with:

  • The spirit of outdoor adventure

  • A love for high-quality gear

  • An explorer’s mindset

Tagging & hashtags

You will be required to:

  • Tag @BigCountry4x4 in your content

  • Use branded hashtags such as #BigCountry4x4 and #BigCountryAmbassador

Content requirements

Product review video

  • Create at least 3+ product review videos featuring your Big Country 4×4 gear.

  • It should showcase real-world use and include a clear mention of Big Country 4×4 by name.

Monthly content

  • Share at least 10+ photos and 2+ videos per month with our products in action.

  • Post on your social media platforms and send us the original files for potential reposting.

Vehicle branding

  • Apply our Big Country 4×4 decals to your vehicle.
  • Include photos or videos where the branding is clearly visible in your content.

Mentions & tags

  • Tag @BigCountry4x4 in your posts and stories.
  • Mention Big Country 4×4 in your video content.
  • Optional: Include Big Country 4×4 in your Instagram bio for extra visibility.

Think you're a good fit?

Think you’ve got what it takes to represent Big Country 4×4?

We’d love to hear your story.

Tell us about yourself, your vehicle, and why you believe you’re a great fit for the Big Country 4×4 brand.

Whether you’re building the ultimate rig, tackling tough trails, or inspiring others to explore off the beaten path — we want to know what drives you. Complete and submit the form below to apply.

Toyota Prado with Big Country 4x4 gear in the Botswana salt pans.

Contact information

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